Blog Archives

Stop Putting a Dress on the Pig

Stop Putting a Dress on the Pig There’s kind of a catch-22 when small business owners (SBOs) are put through the conventional business development processes. Do you know what it is? Or, at least what is one of the biggest

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Posted in Growth Strategy, Leadership, Learning, Marketing, Planning, Sales

Business Alchemy – 10 Steps to Create Golden Value for Your Customers

Business Alchemy – 10 Steps to Create Golden Value for Your Customers So, this is a HUGE topic and could very well be an entire book, not just a blog. So be forewarned that I am going to give you

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Posted in Growth Strategy, Leadership, Learning, Marketing, Planning

You Can Make Arrangements For Profit

You Can Make Arrangements For Profit A lot of times in the small business owner’s (SBO) world there is confusion. And I think part of it stems from the language we use, or try to use. It’s all very innocent

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Posted in Growth Strategy, Marketing, Sales

Follow-up Tip: Build Credibility with a Professional Business Image

Follow-up Tip: Build Credibility with a Professional Business Image Part of your follow-up process is to allow new people you meet to get to know you and your business. Part of that can be accomplished through your follow-up communications with

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Posted in Learning, Marketing, Sales

Use a Follow-up Strategy for Higher Conversion Rates

Use a Follow-up Strategy for Higher Conversion Rates This is important: An educated prospect is your best prospect. What is an educated prospect? They know: Why you are different What your value proposition is How you are uniquely qualified to

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Posted in Marketing, Sales

How to Become an Industry Expert

How to Become an Industry Expert If you want to stand above your competition in today’s marketplace, you need to become recognized as an expert in your industry. An expert is defined as: … “A person who has special skill

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Posted in Growth Strategy, Marketing

Grab People’s Attention with an Effective Elevator Speech

Grab People’s Attention with an Effective Elevator Speech I know what you may be thinking, “An elevator speech? What’s that?” An elevator speech is a concise, carefully constructed overview about you, your business, and your products or services. It’s called

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Posted in Marketing, Networking

How to Sell Yourself Any Time You Speak

How to Sell Yourself Any Time You Speak We’ve all been to events where each person is asked to introduce themselves and tell the other attendees a little bit about themselves and their business. As a business professional, you probably

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Posted in Marketing, Networking

3 Tips for Developing a Signature Talk

3 Tips for Developing a Signature Talk My team and I aren’t afraid to work “out of the box” around Grow Your Business Coaching. In fact, we know that it’s the out-of-the-box thinking and actions that can make a huge

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Posted in Marketing, Speaking

Go Ahead, Open Your Mouth to Grow Your Business

Go Ahead, Open Your Mouth to Grow Your Business Let me tell you a little story… you know how I like stories. I was talking with a plumber who had his own business. He was a very good plumber and

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Posted in Growth Strategy, Marketing, Speaking