I’ve been working on the Speaking Excellence mastermind several months to make it the absolute best, most comprehensive program I have ever offered or even seen for that matter.
“Selling one-to-many makes much more sense and is far more profitable than selling one-to-one!”
That’s a fact! I know you agree but you’re probably be asking, “How do you do it successfully?” Here is the answer and the process to teach you exactly how, step-by-step, to successfully implement and integrate a one-to-many selling strategy into your business.
It’s called Speaking Excellence – How to Use Speaking to Sell. The format is a Mastermind and Study Group experience where a select few, no more than eight total, participants with the same goal are assembled, all focused on growing their business by using speaking, one-to-many successfully over a four month period.
In this semi-monthly (2 times per month for 4 months) Mastermind and Study Group setting, you will have support and shared experiences as you implement your own one-to-many strategy, you will have plenty of practice giving your signature talk and you will get positive feedback from the other participants. Maybe best of all, there is accountability to the group to make sure you take action!
You will learn the exact steps for finding the audience of your ideal clients normally congregates and you will learn the exact steps needed to secure a talk to present to those ideal clients. Additionally, you will learn how to develop and structure your signature talk that is designed to compel the audience of ideal clients to want to work with you.
Each interactive mastermind session is designed to build on the last, to give you precisely what you need, when you need it, so an entire process from A to Z is learned and you are held accountable for implementing what you learn along the way.
How does the Speaking Excellence Mastermind & Study Group Program Work?
- The group consists of a minimum of 6 and a maximum of 8 (peers) individuals, with a common goal of implementing speaking to sell into their business, we’ll meet for 2 hours two times each and every month for 4 months to learn specifically how to use speaking to grow your business through a mastermind format.
- The mastermind meeting is live and in person with peer-to-peer feedback and accountability.
- Success work is given at each session that you need to complete, focus or work on in order to move your use of speaking to grow your business forward.
- There is a monthly check in call for accountability and trouble shooting on assignments and content. We will be covering on the aspects of the Eight Elements and how they relate to speaking to sell success along with securing speaking engagements. This benefits you and the group!
- There are occasional webinars for more content or a deep dive into a pertinent subject for the group.
The Speaking Excellence Mastermind & Study Group Program incorporates the eight fundamental elements of a successful and thriving business along with the correct mindset and attitude it takes to be successful in each element.
The Eight Fundamental Elements
- Time and Energy Management – Your schedule and how you spend your time.
- Consistency – The systems and processes of your business… “This is how we do it here!” that happen successfully time and time again without thought or effort to bring consistent results.
- Stay-In-Touch – Keeping important, influencers, associates, clients, referrals, strategic partners and prospects up to date on your business and how you help people just like them.
- Filling the Pipeline – Having enough people to see and follow-up with on a consistent basis.
- Following Up – Making sure you get in front of your next prospect that will become your next client, patient, strategic partner or referral source. Understanding the buyers – buying process.
- Getting Appointments – Actually having the appointment and structuring it for the highest percentage of success.
- Closing Speaking Opportunities – Overcoming any and all objections and then asking for the order is how any business grows.
- Getting Referrals – The second easiest person to get to become a client or patient is the referral but only if you have the proper systems in place to make the “ask” a natural part of your process.
Things We’ll Create or Do in the Mastermind
- Define Your Niche – Your Ideal Audience
- Speaker One Sheet – for Your Press Kit
- Create your complete Press Kit
- Create your speaker “Audience Capture” card
- You’ll learn exactly how to find groups that fit your niche
- How to promote your talk for the best possible results
- How to title, outline, and create your presentation
- Create your signature talk
- How to fill a (the) room – strategies and tactics
- How to deliver your talk in a way that will leave “them” wanting to work with you
- How to sell from the podium (front of the room)
- and even more…
General Agenda for Each Mastermind Meeting (2 live sessions per month for 2 hours each session)
- Successes Share (group feedback / participation)
- Commitments Kept – Check-in
- Hot Seat – Bring Forth Issues – Challenges – Ideas – Etc. (group feedback / participation)
- Topic – Item-Topic You’re Working On This Week (group feedback / participation)
- Teaching Component – One to many, using speaking to grow your business!
- Presentations – (Videoed)
- Presenting – 4 to 6 minutes
- Group Feedback – 12 minutes – total (group feedback / participation)
Who is a good fit for the Speaking Excellence Mastermind & Study Group Program?
- A professional that wants to incorporate speaking in their business to get clients.
- A person who understands the leverage created when a “one to many” approach is used.
- A group of serviced based business owners, like massage therapists, financial planners, design graphics, plumbers, photographer, accountants, etc. on how to grow their business…the common goal is to grow their business through speaking, even though their businesses are different, the steps to get speaking engagements and accomplish their growth are the same.
How does the Speaking Excellence Mastermind & Study Group Program Work?
The group consists of a minimum of 6 and a maximum of 8 peers individuals, with a common goal of implementing speaking to sell into their business, who meet for 2 hours two times each and every month for 4 months to learn specifically how to use speaking to grow their business.
The meeting is live and in person with peer-to-peer feedback and accountability. Success work is given at each session that you need to complete, focus or work on in order to move your use of speaking to grow your business forward.
There is a monthly check in call for accountability and trouble shooting on assignments and content. We will be covering on the aspects of the Eight Elements and how they relate to speaking to sell success along with securing speaking engagements. This benefits you and the group!
There are occasional webinars for more content or a deep dive into a pertinent subject for the group.
There Are Some Things You’ll Need That Aren’t Included the Speaking Excellence Mastermind Program (these will be your responsibly to acquire)
- Letterhead – (can be computer generated)
- 3 to 5 Testimonials from clients or past audience members
- Current and High Quality Headshot
- Current and High Quality Body “In Action” shot (in front of an audience if possible)
- Digital Recorder (Olympus or Sony)
- Lapel Mic – Olympus ME-15 Microphone
- Graphic Layout Costs for Your:
- Letterhead layout
- Photograph masking (removing background)
- One Sheet
- Audience Capture Card
- Printing Costs for Your:
- One Sheet
- Audience Capture Card
- Letterhead (if not computer generated)
What happens when you are part of Speaking Excellence Mastermind & Study Group program?
- Get Speaking Engagements – find your voice and ideal audience
- Sell with Insight and Integrity – increase your persuasion skills and influence buying decisions
- Work Smarter, not Harder or Longer – be more effective and efficient selling “one to many”
- Improve your Performance – personally and professionally
- Improve Communication Skills and Interpersonal Relationships
- Strengthen your Leadership and Coaching Ability
- Watch Your Business Grow!
At the End of the Speaking Excellence Mastermind & Study Group Program, You Will Have…
- A signature talk designed specifically to sell from the front of the room
- A proven process of how to get speaking engagements
- All the scripts and word tracks needed to get the speaking engagements
- A “Killer” Press Kit proven to get the attention of program coordinators
- A Personalized Speaker One Page that sets you apart as the expert you are
- An “Audience Capture” card – to get the audience to respond to your offers
- Follow-up scripts and e-mails for the people who showed an interest at your talk
- Video (on DVD) of You Speaking – Sample Reel
- Audio of You Speaking – Sample Audio (mp3 and CD)
- A clear goal of how many speaking engagements you’ll need to reach your income goal
- Complete Speaking Excellence Mastermind & Study Group binder (with 6 bonus audios)
- An ongoing peer group to bounce ideas off of or to form accountability partnerships
What’s it Cost Jack?
There’s Even a Payment Plan
There is even a convenient payment plan created for you to not have any excuses to become one of the Founding 6 Members of the Speaking Excellence Mastermind Program. Two payments of $430.00 and even a monthly option of four payments of $228.50 billed monthly. Remember you have to enter the Promo Code: First-Time to get your $400 discount and the payment options I mentioned in this paragraph.
Here’s What You Get…
- 2 – 2 Hour Private Small Monthly Mastermind & Study Group Sessions each month ($897 value)
- 1 Private individual 30-min “break all barriers – super focused meeting of the minds” Laser Coaching & Feedback Session ($295 value)
- Your Own Copy of the Speaking Excellence Self Study Course – Binder and Bonus Audios ($495 value)
- Enrollment in the Book of the Month Club – books provided at no charge ($300 value annual)
- 1 – 30 Minute Group Open Call-in Session each month with recording ($97 value)
- Monthly Critique and Q & A Submissions (Priceless)
- BONUS – Special VIP Access to Jack’s Million Dollar Rolodex (Priceless)
- Monthly, Hold you accountable, Get Sh#t Done! Tracking for you and your business. (Priceless)
BONUSES for Taking Fast Action… when you commit and purchase your seat in the Speaking Excellence Mastermind Program within 24 hours!
- Complete Tell’em’boutMe! Account for access to Jack’s Million Dollar Rolodex ($239.40 value)
- Spouse and/or Business Partner Included at no additional charge
- Membership in the Grow Your Business “Foundations” Program – INSIGHT Newsletter and weekly email to help you grow your business. ($99 value)
- Complementary tickets to a 2X a Year Intensive Mastermind Marketing, Money-Making, & Networking Power Meeting ($395 value for each meeting)
When will we meet?
Here are the dates for the inaugural Speaking Excellence Mastermind Program…
- February 17
- March 2
- March 23
- April 6
- April 27
- May 4