by Jack Klemeyer | Mar 16, 2016 | Growth Strategy, Leadership, Learning, Marketing, Planning, Sales
Stop Putting a Dress on the Pig There’s kind of a catch-22 when small business owners (SBOs) are put through the conventional business development processes. Do you know what it is? Or, at least what is one of the biggest ones? SBOs are constantly being interrogated...
by Jack Klemeyer | Jun 10, 2015 | Growth Strategy, Learning, Sales
The Difference between Ideal Client and Target Market and How to Use it to Grow Your Business I get it. For many small business owners, newer ones in particular, anyone willing to write a check made out to you looks like a great customer. And, in the beginning,...